Custom web development

A custom website is one designed and built for your specific business, with your structure, your copy and your goals, instead of adapting a generic template. It doesn't mean reinventing the wheel, sometimes the best foundation is WordPress or Shopify, but deciding every piece based on what you need it to achieve.

You need one when your current site is slow, you can't edit it without calling someone, it doesn't show up on Google or it simply no longer represents your company. And when you're launching something new, a product, a service or a store, and want the first impression to match.

We don't work with a single tool. For corporate sites and landing pages that need to fly we use Astro or Next.js, which generate very fast pages that are easy to rank. When you want to manage a lot of content yourself, WordPress is still a great option. To sell online, Shopify or WooCommerce, depending on the catalogue, payments and shipping you need.

We make the choice with you and in writing, explaining why, what each option costs to maintain and what happens the day you want to grow. What we don't do is push the technology that suits us.

We start with a call to understand what you sell, to whom and what you want people to do when they land on your site. From that we prepare a proposal with a fixed scope, timeline and price. Then we design a clickable prototype that we validate together before writing a line of code, so changes happen while they are cheap.

During development you see progress every week in a staging environment. At the end we publish, check that everything works, measure performance, get the site indexed on Google and show you how to manage it. And we stay available for maintenance and improvements.

A fast, secure, mobile-ready website with the structured data and technical foundation Google and AI assistants need to understand it. A dashboard to edit copy, images, products or posts without depending on anyone. And the code, the access and the documentation, because the website is yours.